Refined and Joico Color Balance Purple Shampoo for Cool Blonde or Gray Hair

Keeping Your Blonde Hair Cool with Color Balance Purple Shampoo

When your blonde hair loses its vibrant coolness, reach for this instant, corrective shampoo designed for color-treated hair. The unique formula, crafted to preserve highlighted, icy blondes, silvery grays, ombré, and balayage looks, effectively banishes brassy warmth, shields hair from environmental damage, and boosts shine and strength, all while safeguarding the vibrancy of your color-treated tresses.

Directions: Apply to wet hair, lather, and leave in for 1-3 minutes before rinsing. Use 2-3 times a week to neutralize unwanted yellow and warm tones.

Why You'll Love It: - Long-lasting results through 12 washes - Boosts shine and smoothness - Over 2X stronger hair against combing breakage on damaged hair - Paraben-free When using Color Balance Purple Shampoo and Conditioner together

See the Difference with Joico's Collections Explore Joico's diverse range of hair care collections tailored to address your specific hair concerns, from color-treated and processed hair to mature, dry, thick, fine, and blonde locks.

Color Balance Purple | Defy Damage | Youthlock | K-PAK Color Therapy | Moisture Recovery | Hydrasplash | Blonde Life

Customer Reviews 4.6 out of 5 stars from 13,305 reviews 4.7 out of 5 stars from 4,920 reviews 4.5 out of 5 stars from 438 reviews ...and more

Frequently Asked Questions:

How long will Color Balance Purple Shampoo and Conditioner keep my hair free of brassy tones? Results last for up to 12 washes.

Does it smell like hair-color chemicals? No, Color Balance Shampoos and Conditioners have deliciously fragrant notes of citrus, fruits, florals, and woody musks.

Will the green-tea extract turn my hair green if I use Color Balance Shampoo too often? Not to worry! The green tea extract helps neutralize brassy, yellow tones for balanced results, without turning your hair green.

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